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What is an Instagram Feed Aggregator
The easiest way to display an Instagram feed on your Wix website.
EmbedSocial is a tool that helps Wix users display Instagram content directly on their websites. It supports various types of content, including posts from your profile, specific hashtags, or mentions, and turns them into clean, organized galleries that fit naturally into your site’s design.
This can be useful for showing product photos, customer feedback, event highlights, or collaborations, all in one place. The setup is straightforward, with no need for coding or extra plugins, and the feed updates automatically as new posts go live.
The fully equipped widget editor includes layout options that work across all devices, tools for managing which posts appear, and the flexibility to combine Instagram with other social media content. It’s designed to keep your site fresh and visually consistent while helping visitors connect with your brand through real content.
As Webflow’s mission is to empower designers, creative professionals, and entrepreneurs to create for the web, our goal is to provide them with an easy social media widget tool to extend their creativity to engage more visitors.
No coding skills or technical knowledge is required!
Why Add Instagram Feeds to Your Wix Site?
Boost engagement, increase conversions, and enhance your brand credibility.
- Increase the average time visitors spend on your site
- Improve user engagement with authentic social content
- Drive more sales with real customer photos and videos as social proof
- Strengthen your Instagram strategy with higher reach and visibility
- Grow your follower base directly from your website
Instagram Feed Widget features for Wix
A complete toolkit to create, customize, and control your Instagram widgets.
- No plugin or manual installation needed — works out-of-the-box
- 100% compatible with all Wix templates
- Mobile-responsive and auto-scaling across devices
- Choose from 11 pre-built Instagram feed layouts
- Extensive styling options with ready-to-use themes
- Advanced moderation tools: show/hide posts, reorder, and prioritize
- Add custom CSS for full design control
- Real-time sync with your latest Instagram posts
- Filter out unwanted content with negative keyword settings
- Shoppable Instagram widget with a variety of CTA buttons available
- Embed multiple widgets across multiple Wix websites
- Enable Google Analytics tracking to monitor performance
- AI caption translation
How to embed Google Reviews on Wix website?
Here are the steps on how to embed the Instagram feed widget in Wix:
Creating stunning Instagram galleries on your Wix website can be done in a few minutes.
Follow the steps to add an Instagram feed to Wix and leverage your website experience effortlessly.
Steps to embed an Instagram feed in Wix
- Start your free trial for EmbedSocial and connect your Instagram account
- Choose a type of Instagram feed (hashtag, mentions, account)
- Customize or moderate your Instagram widget
- Copy the top-right code
- Log in to your Wix account, and in the dashboard, select your website
- Tap the ‘Site Actions’ button and select ‘Edit Site’
- Tap the plus (+) icon on the section where you want to embed
- From the left menu, select ‘HTML embed’ and paste the provided code
Please note that once you display the Instagram Feed widget on your Wix site, you have full control over it, so you can transform the look and feel of the widget anytime you want using your EmbedSocial account.
If you need any assistance in crafting the desired Instagram Feed widget for your Wix website, don’t hesitate to reach out to us, and we will be delighted to help you create a supreme experience for your website visitors.
Turn your website into a powerful showcase of real customer moments.
Use our easy-to-embed Instagram widgets to boost credibility, drive engagement, and convert visitors into buyers – no coding required.
Best practices for displaying Instagram feed
Follow these best practices to ensure your Instagram content works effectively on your site:
Position your feed strategically
Place the widget in high-traffic areas like your homepage, product pages, or just above the footer. This ensures visitors encounter authentic, visual content without interrupting their browsing flow.
Use a clear, contextual headline
Add a short headline above the feed to set context, such as “Loved by Our Community” or “From Our Instagram”. This helps visitors instantly understand the purpose of the feed.
Keep the design consistent
Match the feed’s layout and styling with your existing Wix design – fonts, colors, and spacing should feel cohesive. Use customization tools or custom CSS to fine-tune the appearance.
Choose a responsive layout
Ensure the feed looks great across all devices. Sliders, grids, and masonry layouts that adjust for screen size help maintain a smooth user experience.
Highlight shoppable or tagged posts
Turn engagement into conversions by featuring tagged products or CTA buttons. This is perfect for e-commerce brands looking to create a seamless journey from inspiration to checkout.
Let user-generated content drive your sales. Try today!
Transform your social media content into a direct sales channel.
Official API integrations
Fast-loading widgets
Risk-free
Dedicated support
What our users are saying:
TrovaTrip increased booking conversion rates by 12% with customer testimonials in just 4 weeks
Nick Poggi
TrovaTrip
The team at Embed Social is so easy to work with. They are very quick to respond to any special requests and fast to implement account changes. Aside from the great customer service, their products are also very easy to use and offer a lot of freedom that you can’t get with other similar products. Definitely recommend.
Ryan Hazlewood
Developer
EmbedSocial allows us to showcase social media content on our web pages in a way that’s both functional and vibrant. Their library of social feed designs integrates seamlessly with our existing components and is easy to use for page editors of all skill levels.
Zanna Ollove
Boston College
The experience with EmbedSocial has been amazing. We’re always looking for ways to leverage our time, so finding a product to keep our reviews fresh automatically was a no-brainer.
Brooks Hitzfield
Seven Sons
It has been pretty simple to display social proof with EmbedReviews, and their team has been great in assisting with technical implementation.
Eric Hnatov
Industrious
We are spending half of what we previously did for our last review manager, and getting 100x more out of it! I honestly am amazed at what we are getting for the price. I wish we had switched to EmbedReviews years ago.
Kodi Duncan
3 Key Elements
One of the standout features of EmbedSocial is its user-friendly interface, which makes it easy for users of all technical levels to navigate and utilize its capabilities. The platform offers a seamless way to aggregate social media content and display it on websites, which is particularly helpful for enhancing engagement and showcasing user-generated content. The variety of customization options allows for a tailored experience that aligns with the branding and aesthetic of any website. Additionally, the real-time updates ensure that the content is always fresh and relevant, which is a significant advantage for dynamic and content-rich sites.
Yisroel Goldman
Frontend Developer
Great intuitive interface – our team had no difficulties figuring out how everything worked, without online training or whatsoever. Great support – I was in touch with a support manager Alex throughout the implementation, to understand how to better use the tool for our purpose. He was always helpful and quick to reply. What’s more, he helped us to export the submissions at a specific date / hour for further processing.
Yulia Nazarenko
Head of Marketing, Eleven
The platform is incredibly stable, great GUI for the admin and fantastic support. Made it simple and fast to publish and moderate customer reviews on our website
Fredrik Öberg
CEO & IT-Consultant, Öberg MediaFAQs about the Instagram widget
Have a specific question about embedding the Instagram widget? Check the FAQ section below or click the bottom right chat icon and talk with us.
1. Connect your social media accounts
2. Customize and moderate your feed
3.Copy & paste the embed code into your website
Additionally, you can enable localization options to make sure it fits your language.
mbedFeed currently supports English, German and Japanese language. With this, you change the language of your feed
