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What is an Instagram Feed Aggregator
EmbedSocial is a powerful Instagram feed aggregator that allows you to create amazing and beautiful feed widgets for your site with Instagram photos and videos.
With EmbedFeed, you can also generate and display posts published by other Instagram users that mention your brand or posts from specific hashtags.
It offers extensive customization options: all kinds of sources supported, content moderation, more than 10 ready-to-go layouts, custom CSS options, and a fully adaptive layout responsive for any device.
Create your customized Instagram Feed widget for Webflow, match your website’s style and colors, and add it to any Webflow page, post, sidebar, footer, or wherever you like on your site.
The best thing is that EmbedFeed runs on the latest Instagram API, so there are no additional technical requirements or updates by the user. We’ve got you covered!
Embedding an Instagram Feed widget onto your Webflow site has never been easier. Our widgets are designed to work flawlessly on Webflow and display social proof to increase engagement and conversions.
As Webflow’s mission is to empower designers, creative professionals, and entrepreneurs to create for the web, our goal is to provide them with an easy social media widget tool to extend their creativity to engage more visitors.
No coding skills or technical knowledge is required!
Benefits of Instagram widget for your Webflow website
- Improve the average time visitors spend on your website
- Get a higher user engagement level
- Increase conversions by displaying social proof
- Enrich your website content
- Deliver improved user interface and user experience
- Turn visitors into Instagram followers
Instagram Feed Widget features for Webflow
- Mobile-responsive widget
- 11 Instagram feed layouts that match any Webflow design
- Ready-to-go options to customize your widget appearance
- Advanced feed moderation – select the post you want to appear on your widget and sort them by priority
- Automatically sync the latest Instagram posts
- Negative keywords option to ban posts with specific hashtags from showing on the widget
- Shoppable Instagram widget with a variety of CTA buttons available
- Custom CSS option for advanced widget design
- Activate the Google Analytics option to track your progress
- Option to create a combined widget with a feed from other social media networks (Facebook, Twitter, YouTube, Vimeo, TikTok) or create a custom feed
How to embed Google Reviews on Webflow website?
Here are the steps on how to embed the Instagram feed widget in Webflow:
- Start a free trial for EmbedFeed and connect your Instagram account
- Choose the type of Instagram feed (hashtag, mentions, account)
- Moderate or customize the Instagram widget
- Copy the code located in the top right corner
- Go to Webflow and open the page where you want to embed
- Click ‘Add’ in the top-left corner, scroll, and drag the Embed component
- Paste the code you copied from EmbedSocial
- Click the Save and Close button
- Click Publish and click your site URL
Please note that once you display the Instagram Feed widget on your Webflow site, you have full control over it and you can transform the look and feel of the widget anytime you want using your EmbedFeed account.
If you need any assistance in creating and customizing the desired Instagram Feed widget, don’t hesitate to reach out to us, and we will be delighted to help you create a superior experience for your website visitors.
Turn your website into a powerful showcase of real customer moments.
Use our easy-to-embed Instagram widgets to boost credibility, drive engagement, and convert visitors into buyers – no coding required.
Best practices for displaying Instagram feed
Integrating your Instagram feed on a Webflow site isn’t just about adding visuals – it’s about strategically using user-generated content to build trust and drive action. Follow these best practices for the best impact:
Place it where it matters most
Embed your Instagram feed in high-traffic areas like your homepage, product pages, or even your footer. Visibility is key — the more users see it, the more they trust your brand.
Use a bold, clear headline
Draw attention with a headline that speaks to authenticity:
“See How Our Customers Use [Your Product]” or “Real Results from Real People”. A strong intro helps frame the content and sparks curiosity.
Prioritize visual aesthetics
Choose a layout that fits your Webflow design — grid, slider, or collage. Keep the spacing, colors, and styles consistent with your brand to ensure the feed feels native to the website experience.
Go beyond static – Use a carousel
Showcase more content in less space with a slider or carousel format. This keeps the section compact while still offering variety and motion that naturally draws the eye.
Highlight shoppable or tagged posts
Turn engagement into conversions by featuring tagged products or CTA buttons. This is perfect for e-commerce brands looking to create a seamless journey from inspiration to checkout.
Let user-generated content drive your sales. Try today!
Transform your social media content into a direct sales channel.
Official API integrations
Fast-loading widgets
Risk-free
Dedicated support
What our users are saying:
TrovaTrip increased booking conversion rates by 12% with customer testimonials in just 4 weeks
Nick Poggi
TrovaTrip
The team at Embed Social is so easy to work with. They are very quick to respond to any special requests and fast to implement account changes. Aside from the great customer service, their products are also very easy to use and offer a lot of freedom that you can’t get with other similar products. Definitely recommend.
Ryan Hazlewood
Developer
EmbedSocial allows us to showcase social media content on our web pages in a way that’s both functional and vibrant. Their library of social feed designs integrates seamlessly with our existing components and is easy to use for page editors of all skill levels.
Zanna Ollove
Boston College
The experience with EmbedSocial has been amazing. We’re always looking for ways to leverage our time, so finding a product to keep our reviews fresh automatically was a no-brainer.
Brooks Hitzfield
Seven Sons
It has been pretty simple to display social proof with EmbedReviews, and their team has been great in assisting with technical implementation.
Eric Hnatov
Industrious
We are spending half of what we previously did for our last review manager, and getting 100x more out of it! I honestly am amazed at what we are getting for the price. I wish we had switched to EmbedReviews years ago.
Kodi Duncan
3 Key Elements
One of the standout features of EmbedSocial is its user-friendly interface, which makes it easy for users of all technical levels to navigate and utilize its capabilities. The platform offers a seamless way to aggregate social media content and display it on websites, which is particularly helpful for enhancing engagement and showcasing user-generated content. The variety of customization options allows for a tailored experience that aligns with the branding and aesthetic of any website. Additionally, the real-time updates ensure that the content is always fresh and relevant, which is a significant advantage for dynamic and content-rich sites.
Yisroel Goldman
Frontend Developer
Great intuitive interface – our team had no difficulties figuring out how everything worked, without online training or whatsoever. Great support – I was in touch with a support manager Alex throughout the implementation, to understand how to better use the tool for our purpose. He was always helpful and quick to reply. What’s more, he helped us to export the submissions at a specific date / hour for further processing.
Yulia Nazarenko
Head of Marketing, Eleven
The platform is incredibly stable, great GUI for the admin and fantastic support. Made it simple and fast to publish and moderate customer reviews on our website
Fredrik Öberg
CEO & IT-Consultant, Öberg MediaFAQs about the Instagram widget
Have a specific question about embedding the Instagram widget? Check the FAQ section below or click the bottom right chat icon and talk with us.
1. Connect your social media accounts
2. Customize and moderate your feed
3.Copy & paste the embed code into your website
Additionally, you can enable localization options to make sure it fits your language.
mbedFeed currently supports English, German and Japanese language. With this, you change the language of your feed
