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About the Google Reviews Widget by EmbedSocial
EmbedSocial makes it easy to collect, manage, and display your Google reviews directly on your Squarespace website using clean, customizable widgets. Whether you’re showcasing testimonials on your homepage or building trust on a product page, you can present customer feedback in a visually engaging and structured format.
Once connected to your Google Business Profile, EmbedSocial automatically pulls in new reviews — no manual input required. You can choose from a variety of pre-designed layouts, adjust styling to match your site, and control which reviews appear using moderation tools.
There’s no need to install extra plugins. Our embed code works seamlessly with all Squarespace templates, allowing you to publish reviews on your site with just a few clicks.
This approach gives potential customers a real-time look at what others are saying, helping reinforce trust and support buying decisions.
Why add Google Reviews to your Squarespace site?
Build credibility instantly
Displaying real customer reviews increases transparency and helps visitors feel confident in your brand.
Boost engagement and time on site
Dynamic testimonials make your site more engaging, encouraging users to stay longer and explore further.
Increase conversions
Seeing positive feedback at key touchpoints can help visitors take the next step — whether it’s making a purchase, booking a service, or signing up.
Simplify review management
Automated syncing saves time and ensures your reviews are always up to date without any manual work.
Encourage more reviews
Featuring feedback publicly motivates satisfied customers to contribute, expanding your social proof over time.
Google Reviews Widget features for Squarespace
Fully mobile-responsive and customizable widget designs
Your reviews will look great on any device. The widget automatically adapts to screen sizes, ensuring a seamless experience across desktop, tablet, and mobile.
Custom CSS editor
Fine-tune every visual detail with a built-in CSS editor. Adjust colors, fonts, spacing, and layout to perfectly match your website’s design.
Advanced modification options
Easily adjust layouts, reorder elements, and apply design tweaks — whether you need minor changes or a complete redesign, you’re in control.
Schema.org aggregated rating
Improve your SEO and stand out in search results with star ratings powered by Schema.org structured data.
Import and export review data
Easily manage your review content by importing and exporting testimonials. Keep your review library organized and portable across platforms.
Facebook ads from Google reviews
Turn your best reviews into compelling social proof for ad campaigns. Use real customer testimonials to boost engagement and credibility on Facebook.
Send review email requests
Encourage satisfied customers to leave feedback with automated email requests. A single click makes it easy for them to share their experience.
Review badges and ‘Leave a review’ buttons
Add eye-catching badges and review prompts to your site. Highlight top-rated testimonials and make it easy for others to contribute their reviews.
All your reviews in one place
Consolidate Google reviews alongside other platforms into one unified widget. Give visitors a complete picture of your reputation without leaving your site.
How to embed Google Reviews on Wix website?
No installation is required to use the EmbedSocial platform in Squarespace.
Please note that you can create a completely new testimonials page or add the review widget to an existing page. The choice is yours.
To add your free Google review widget for Squarespace, follow the next steps:
Steps on how to add Google reviews to Squarespace
- Paste the generated HTML code, click ‘Set’ and ‘Save’ the page
- Start a free trial for EmbedSocial and connect your GMB account.
- Create and customize your reviews widget
- Copy the provided HTML code
- Log in to your Squarespace account
- Open the page where you want to show the widget
- Add a new content block and select the ‘Embed’ block
Frequently asked questions about Google reviews
Have a specific question about the Google review widget?
Click the bottom right chat icon and talk with us.
To get started with EmbedReviews, start a free trial and follow the guide on how to embed Google reviews on your website.
If you already have other reviews widget on your website from EmbedSocial, like Facebook or Yelp, then it’s very easy to include Google reviews in your widget.
Just go to Widgets > Open your reviews widget > Click on the Sources tab > and click Add source.
In the popup, choose Google My Business as your new source and follow the steps to connect your Google account to the system.
Once you are done, you will be able to pick your Google location in the Sources section and include Google business reviews in your existing widget.
To get started with a unique Google reviews widget, check the widgets library.
Get free reviews widget >
Embed Google reviews in other web builders:
Embed Google reviews in WordPress
Embed Google reviews in Wix
Embed Google reviews in Webflow
Embed Google reviews in Squarespace
Embed Google reviews in Weebly
Embed Google reviews in PageCloud
Embed Google reviews in eCommerce platforms:
Embed reviews in Shopify
Embed reviews in Magento
Embed reviews in BigCommerce
Please note, if you have a WordPress website you can also use a Google reviews plugin that will provide you with a shortcode to add the widget in your page editor simply.
And as a bonus, you can use the AI-powered responder to reply with the help of artificial intelligence and save extra time.
You can use the Moderation tab, where you can hand-pick which reviews to show on your website or use the filter by keywords to show only reviews containing certain words in your Google reviews widget.
These reviews serve as authentic customer testimonials, acting as a beacon of trust and credibility for potential clients. For many consumers, choosing a local business often hinges on the feedback of previous customers.
By embedding Google reviews widget, you can streamline the entire process and always sync your website with the reviews posted on your Google My Business account.
However, like any online review system, they are not immune to manipulation or fake reviews.
It’s always a good idea to read multiple reviews and look for consistent themes in the feedback.
Embed Google reviews on any web platform in seconds
Collect & embed Google reviews in seconds
Showcase real-time Google reviews on your site with customizable widgets that sell more.
Official API integrations
Reviews widgets
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What our users are saying:
TrovaTrip increased booking conversion rates by 12% with customer testimonials in just 4 weeks
Nick Poggi
TrovaTripThe team at Embed Social is so easy to work with. They are very quick to respond to any special requests and fast to implement account changes. Aside from the great customer service, their products are also very easy to use and offer a lot of freedom that you can’t get with other similar products. Definitely recommend.
Ryan Hazlewood
DeveloperEmbedSocial allows us to showcase social media content on our web pages in a way that’s both functional and vibrant. Their library of social feed designs integrates seamlessly with our existing components and is easy to use for page editors of all skill levels.
Zanna Ollove
Boston CollegeThe experience with EmbedSocial has been amazing. We’re always looking for ways to leverage our time, so finding a product to keep our reviews fresh automatically was a no-brainer.
Brooks Hitzfield
Seven SonsIt has been pretty simple to display social proof with EmbedReviews, and their team has been great in assisting with technical implementation.
Eric Hnatov
IndustriosWe are spending half of what we previously did for our last review manager, and getting 100x more out of it! I honestly am amazed at what we are getting for the price. I wish we had switched to EmbedReviews years ago.